… it’s a national treasure. In a world of A.D.D. and A.D.H.D. and multi-channel surfing and instant replay and headline news and “feeder”-reprieve and text messaging and go-go-go we are a more efficient populace, but we are definitely not patient.
When I search on Google I am told how many gigaseconds it took to find my results as if 0.00013 seconds means something different to me than 0.00045 seconds does. I mean, really- what is the cut-off point between fast and slow?
If I’m using a website I want it to be fast. And when people use my website they expect it to be fast, I know this because I get emails all the time complaining that it was too slow this time or that it was so fast the last time. Here is an excerpt from an email I received…
“…but having the best user-interface means less if it’s too slow. My last search took 7 seconds to load 102 houses. I suggest increasing your bandwidth, adding an additional server, or increasing the memory on your current server.”
As anyone with a website knows, traffic is not a steady stream, it is a tidal wave followed by a trickle. One minute the site may take 17 seconds to load and then next it could take 5 seconds to do the same search.
And on a side note- if you’re on dial-up don’t complain to me about the speed- you wave all rights to complain by having dial-up. That’s like complaining to your car-dealer that your mini-van doesn’t handle as well as a Ferrari.
But 7 seconds isn’t really that long. Loading over 100 homes, including photos and detail information, and placing them on a map, takes some calculations. Let’s see you do it, smarty pants…
There is a contingency out there that supports Web 1.0 sites, or as I like to call them, “really boring template sites” because they are “fast”. So if I understand this argument correctly, they would rather have a webpage that looks like a spreadsheet, has no substance, and is clogged with links and meta-tags if it will save you a few seconds of loading time?
Not me- I’d rather have all the goodies and a site with some soul. I like websites that are visually appealing, easy to use, and fun. And although I’m a pretty busy guy, getting all of that is worth an extra five or ten seconds.
Visit our new state-of-the-art website: www.PremierHomeStore.com. What do you think? Is it worth waiting a few seconds? Let me know…
